UK brand Powertraveller, known for their portable power products, have launched a new micro website featuring the adventures of their professional outdoor ambassadors.
Users can access the site via the main Powertraveller webpage, where they are able to view biographies, images, expedition videos and social media updates from each athlete. Ambassador profile pages, which so far include those of mountaineer Squash Falconer, polar explorer Ryan Waters and climber Annelie Pompe, feature interactive timelines showing former expeditions, a detailed description of the trip and the Powertraveller products used while off the beaten track.
Powertraveller Marketing Manager, Vicki Parlour, said: ‘The accomplishments of these professionals are awe-inspiring and show us just how robust the human body can be. The fact that they rely on our products to keep essential lines of communication open is a huge validation for our brand.’’
The site currently features eight ambassador pages, with the rest to be added before 2014.
RELATED LINKS:
www.powertraveller.com/ambassadorsmain